SECOND ANNUAL LAW ROCKS AUSTIN
MARKETING TOOLKIT

We want to make fundraising for Law Rocks Austin as easy and fun as possible! New for 2017 we're pleased to share this marketing toolkit. Below you will find a bunch of awesome tools to make promoting your band a piece of cake. Tell Omi anything else you'd like to see!

Concert page is lawrocks.org/austin.
And don't forget you can see the latest standings here!

 

Fact Sheets

Click to download fact-filled PDFs on Law Rocks and the firms and nonprofits involved with our 2017 Austin event. These are useful to email to potential sponsors and/or share with firm leaders.

Click to download our sponsorship package PDF or the standalone commitment form.

Graphics

Click on a graphic to view the large, high resolution PNG file; right click to save the image. These are handy for posting with social media!

Email Drafts

Here are three sample emails to make promoting as easy as copy and paste. Just replace the placeholders with your band and nonprofit, edit to your liking (optional), and send to everyone you know!

SPONSORSHIP EMAIL DRAFT

Subject: Opportunity at Law Rocks Austin
Attach: Austin Fact Sheet


Dear [NAME],

I hope you are well. I am writing because [BAND], the law band I play in, is participating in the Second Annual Law Rocks Austin on Thursday, May 18 at The Gatsby. We will battle it out with other law bands - all for charity. Our band is rocking in support of [NONPROFIT], an amazing organization.

Law Rocks offers a unique opportunity for sponsors and we would love to have [POTENTIAL SPONSOR COMPANY] support our band and the event. Law Rocks Austin stars seven bands of legal rock stars (check out the attached fact sheet), and plays to a room full of lawyers rocking out - and helping the community.

Each sponsorship level includes valuable exposure to thousands of Central Texas legal professionals, tickets, and more. Additionally, sponsorships support our band in the competition! You can view the sponsorship package and all the concert details at lawrocks.org/austin.

Thank you so much for your consideration.


 

INVITATION EMAIL TO LOCAL FAMILY, FRIENDS & NETWORK

Subject: Come see me rock The Gatsby at Law Rocks Austin!
Attach: Band Flyer
 

Friends and family,

I hope you are great. I'm thrilled to share that my band, [BAND] is playing the Second Annual Law Rocks Austin at The Gatsby on Thursday, May 18. We are playing to benefit [NONPROFIT], an incredible organization that I'm proud to support. We are battling against other band of lawyers who rock and we're ready to win the night!

I would love to see you at the concert. We have put together an awesome set and can't wait to rock! Both tickets sales and donations count towards our band's final score. You can learn more, get tickets, and donate at lawrocks.org/austin. Also, if you purchase tickets and/or donate before 6:00pm CDT on Thursday, May 11 you'll help our band get a prime spot in the lineup.

Every bit makes all the difference. Thank you so much for your support.


 

DONATION REQUEST EMAIL TO OUT-OF-TOWN FAMILY, FRIENDS & NETWORK

Subject: Support my band and [NONPROFIT]!


Friends and family,

I hope you are wonderful. I'm excited to share that my band, [BAND] is participating in the Second Annual Law Rocks Austin. We are playing to benefit NONPROFIT, an incredible organization. On Thursday, May 18 we will rock The Gatsby, competing against other bands of lawyers who rock. We're ready to win the night and raise serious funds for [NONPROFIT].

I realize you probably won't be able to make it to town to see the concert. However, I would really appreciate your donation to support our band.  Please visit the event website and donate at lawrocks.org/austin#tickets.

We are proud to support [NONPROFIT] and their mission. 100% of your donation will be passed on to the nonprofit, and it also helps us take home the grand prize. Also, if you donate before 7pm CDT on Thursday, May 11 you'll help our band get a prime spot in the lineup. Every donation makes all the difference. Thank you so much for your support.

 


Band Flyers

Click to download a personalized band flyer in PDF or JPEG format. These are ideal for emailing and posting. If you want to print and need a higher DPI or bleed let Omi know.
  • Alice in Pearls | PDF | PNG
  • The Bad Precedents | PDF | PNG - coming soon!
  • Hutson & Harris | PDF | PNG
  • Jack Flack | PDF | PNG
  • RG & Friends | PDF | PNG
  • Staehely Brothers | PDF | PNG - coming soon!
  • Suspension | PDF | PNG

Click on a logo to view the large, high resolution PNG file; right click to save the image. These are useful for creating custom pins/hats/swag for your fans!

Social Media Drafts

First, be sure you follow us on social media (links in the icons below) so that when we post about your band you can easily share/retweet! Next, to craft some social media posts of your own just copy and paste these into social media, replace the placeholder text with your info and you're good to go! Even better, upgrade your post with a band photo or flyer!

TWITTER
- Come watch [BAND] rock @TheGatsbyAustin on May 18! Tickets at lawrocks.org/austin #LawRocks
- Don't miss my band, [BAND] rock for [@NONPROFIT] at #LawRocks Austin on Thursday May 18! Tickets and info at lawrocks.org/austin
- Donate to support the amazing [@NONPROFIT] and my band [BAND] at #LawRocks Austin! lawrocks.org/austin

FACEBOOK
- I'm excited to share that my band, [BAND], is playing The Gatsby on Thursday, May 18 as part of the Second Annual Law RocksAustin! We are playing for the benefit of [NONPROFIT] and would love to see you at the show! You can also donate to support the band and [NONPROFIT]. You can learn more, get tickets, and donate at lawrocks.org/austin!

- WE WILL ROCK YOU! Lawyers by day, [BAND] are rock stars by night. Come out and see me rock the [INSTRUMENT] at The Gatsby, all for charity at Law Rocks Austin. All the info at lawrocks.org/austin.

LINKEDIN
Can lawyers really rock? Find out by coming out to support my band, [BAND] play the annual fundraising concert, Law Rocks Austin on Thursday, May 18 (the answer is yes). We will compete at The Gatsby against other bands of rock star lawyers, each playing to benefit their choice of local nonprofits. Our band is playing to benefit [NONPROFIT], which [MISSION].  Learn all about it at lawrocks.org/austin.


Fact Sheets / Sponsorship Package / Graphics / Email Drafts / Band Flyers / Logo-Palooza / Social Media Drafts / Top